Rock Solid Conversations

Housing Demand Turns Positive Across Every Region

Eric Zwigart Season 1 Episode 82

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The housing headlines have been shouting “slowdown” for months, but the newest housing data tells a much more encouraging story. I’m Sean, and I walk through a simple, surprising fact: housing demand is positive in every single major region of the country right now. Not one standout metro carrying the numbers, not a couple of sunny pockets, but broad year over year growth in pending home sales even while mortgage rates sit around 6.5%. 

We dig into why the doom-and-gloom predictions missed what buyers were actually doing. Pending sales came in meaningfully higher than the same week last year, and purchase applications have stayed positive year over year nearly every week. That’s “quietly resilient” demand, and it matters because it suggests the market is functioning under stress rather than waiting for perfect conditions. 

Then we get into the part most people overlook: affordability can improve even when rates don’t. When wages outpace home price growth, the foundation under the housing market gets healthier in a way that tends to last. From there, I connect the dots to real estate lending and investing, including what broad based demand means for fix and flip exits, secured lending funds, collateral performance, and risk across regions. And if rates drift down as global conditions stabilize, this already positive demand could pick up speed. 

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Good News From Fresh Housing Data

SPEAKER_00

Hey, welcome back to Rock Solid Conversations. I'm Sean, and today I've got genuinely good news to share because the housing data that just came in tells a story that's a lot brighter than the headlines have been suggesting all

Demand Rising In Every Region

SPEAKER_00

year. Here it is. Housing demand is positive in every single major region of the country right now. Not one region, not a couple of strong markets pulling up the average. Every major region posted year over year growth impending home sales in the latest weekly data, even with mortgage rates sitting around 6.5%. Even after all the drama of the first half of this year, let that sink in for a second, because it cuts against everything the doom and gloom crowd has been predicting.

Why Buyers Never Left

SPEAKER_00

The story all year was supposed to be that elevated rates would crush demand, buyers would disappear, and the market would grind to a halt. Instead, buyers kept showing up. Pending sales last week came in meaningfully higher than the same week a year ago. Purchase applications have been positive year over year, nearly every single week this year. The demand side of this market has been quietly resilient the whole time.

Wages Quietly Improve Affordability

SPEAKER_00

And here's what makes it even more encouraging. Housing has performed this well without any help from falling rates. Rates have been elevated all year, and demand grew anyway. Wages have been outpacing home price growth, which means affordability has actually been improving underneath the surface, slowly and steadily, even while everyone was focused on the rate headlines. That's a healthier foundation for a market than a rate fueled frenzy. Growth built on real incomes and real demand is the kind that lasts.

What This Means For Real Estate Lending

SPEAKER_00

Now think about what this means for the real estate lending side. When demand is positive in every region, the properties that fix and flip investors, renovate, and bring to market have buyers waiting for them everywhere. Not just in a few hot spots. That's a strong exit environment across the board, which means healthy loan performance, which means the collateral backing a secured lending fund is operating in supportive conditions from coast to coast.

If Rates Fall The Tailwind Grows

SPEAKER_00

And if the geopolitical situation continues to improve and rates drift down from here, all of this gets a tailwind. The demand that's already positive gets stronger. The buyers who've been waiting come off the sidelines. The market that's been resilient at six and a half percent gets room to

The Simple Takeaway And Next Step

SPEAKER_00

run. The takeaway is simple. The housing market just passed a real stress test, a year of elevated rates, inflation, and global uncertainty, and demand grew anyway, everywhere. That resilience is worth paying attention to, and it's a genuinely encouraging backdrop for anyone with capital working in real estate. If you want to understand how to put capital to work in a market with this kind of broad based resilient demand, go to rock solidcap dot com. The team there can walk you through it. Great to have you here today, and I'll see you tomorrow.